4.9 Stars. 47 Reviews. Every One Earned.

I had already written off two agencies and was seriously considering doing the ads myself. The first agency ran campaigns that looked busy but generated nothing. The second sent monthly reports full of reach and engagement numbers while my ROAS sat at 1.8× for six months straight.

I booked a call with Cyborg half-expecting the same pitch. They showed up having already audited my account — 23 specific problems documented before we even spoke. That was completely different to anything I had experienced before.

Six weeks later my ROAS was at 4.3× and my cost per purchase had dropped from £38.20 to £16.40. Monthly revenue from ads went from £8,100 to £19,350. I have been with them ten months now. The reporting is clear, the Friday calls are actually useful, and when something is not working they tell me before I have to ask. I have recommended them to three other eCommerce founders. I do not do that lightly.

We had been running LinkedIn Ads for six months before we brought in Cyborg Media Tech. The results were embarrassing given what we were spending. Our cost per qualified lead had hit $340 CAD and our sales team genuinely dreaded the leads coming through — wrong seniority, no real intent.

I had tried adjusting the targeting myself. Switched formats. A/B tested two different lead gen forms. Nothing moved more than 8%. I thought LinkedIn just did not work for our product.

Cyborg identified the real problem on the first call: our offer was wrong for cold traffic, not our targeting. That single reframe changed everything. They rebuilt the funnel around a mid-funnel content offer instead of a demo request, tightened audience filters to Director-level and above at 50–500 employee companies, and introduced a retargeting layer for people who engaged but did not convert.

Ten weeks later we were at $112 CAD per qualified lead. Our sales team went from complaining about lead quality to asking us to increase the volume. That does not happen. Eight months in, they are still our agency.

I had been running Google Ads for over a year by myself. Spending $1,800 AUD a month and getting maybe three or four genuine enquiries a week — half of which were people looking for something completely different.

I thought that was just what Google Ads delivered for tradies. I was wrong.

Cyborg pulled my search term report on the first call. In 90 days I had paid for 847 search terms. Only 61 were relevant to what I actually do in Melbourne. The rest were DIY tutorials, competitor names, rental searches, you name it. That was a gutpunch, honestly. But they fixed it fast.

Forty-five days later I was getting 11 to 14 real enquiries a week. Same $1,800 budget. The phone genuinely does not stop now. Month three revenue from ad leads was $67,000 AUD compared to $18,000 before. I have already recommended Cyborg to two other tradies I know. One of them has started with them.